How I Helped A Friend Sell $4,000 of Neckties In One Day Using Instagram

Imagine this scenario I was in a couple of years ago:

My friend had just come out with a line of custom neckties. He hand-made them from fabrics he imported, took off of couches…

Exploiting Twitter for User Acquisition

Twitter is probably the coolest marketing tool of our generation. A few things to ponder:

1. Twitter lets you see what people are interested and talking about right now.
2. Twitter lets you search user profiles to…

Secret Sauce: The Ultimate Growth Hacking Guide, is Finally Available

I had no idea how much work goes into publishing a book.

We started off almost a few months ago with a couple blog posts that people really seemed to like and an aspiration to create…

The Hacker’s Guide to User Acquisition is now available on Kickstarter

It’s been a crazy 24 hours.

A while back Vincent Dignan let me know he was planning on putting together a book and video course around his famous growth hacking presentations. He used…

Introduction

This is not a marketing book.

There are enough of those available already. If you want to learn the basic fundamentals of becoming a good marketer, there are great resources out there, and no need for an additional source to muddy those waters.