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Go to the profile of Brian Landau
Brian Landau in Vennly

IZEA Teams With Vennly to Power Sponsored Audio Across Creator Economy

Solution Partner Allows…

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Go to the profile of Brian Landau
Brian Landau in Vennly

Part 2: Drop-Off in Context

In the last edition of the newsletter we discussed the importance of understanding and evaluating drop-off as a metric in audio. It is the communicator’s “true-north metric” because it combines content quality with audience. You can read the post here.

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Go to the profile of Brian Landau
Brian Landau in Vennly

Part 1: Drop-Off is a Communicator’s True-North Metric

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Go to the profile of Brian Landau
Brian Landau in Vennly

Your Podcast Can Make You Sound Big

There’s good news and bad news for B2Bs that create podcasts.

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Go to the profile of Brian Landau
Brian Landau in Vennly

You Don’t Need Execs

Many B2Bs that want to release a podcast face a common perceived bottleneck: that the CEO must host their podcast.

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Go to the profile of Brian Landau
Brian Landau in Vennly

B2B Audio: Have Your Cake

If there ever were a medium that let businesses have their cake and eat it too, it would be B2B podcasting.

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Go to the profile of Brian Landau
Brian Landau in Vennly

Run Ads in Your Internal Podcast

Let’s set the stage: your company is publishing (or considering) an internal company podcast. You know…

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Go to the profile of Brian Landau
Brian Landau in Vennly

An 80% Rule for Your Podcast

Businesses that are looking to a launch podcast series often ask me the same question: at what frequency should they publish the content? Is it weekly? Bi-weekly? Monthly? A limited run season?

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Go to the profile of Brian Landau
Brian Landau in Vennly

Where B2Bs Get Podcasting Wrong

In our experience, the number one thing that B2Bs get wrong with producing a podcast is the incorrect assumption that it is “extra.” I’ve heard some version of the following a hundred times: “I have a small team that’s stretched thin. Audio is a new, different initiative…

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Go to the profile of Brian Landau
Brian Landau in Vennly

The Definition and Redefinition of Audio Advertising

Earlier this week I had the pleasure of having Bryan Barletta of Sounds Profitable on my podcast. Sounds Profitable is a newsletter and podcast that discusses the business of podcasting and Bryan has emerged as an expert on the topic. The…

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About
Vennly
Vennly
Vennly allows organizations to create, collaborate, and share audio to their business channels with a seamless and secure web-based platform. Make your internal communications more authentic and impactful, and better understand ROI of your external audio content, all with Vennly!
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