7 Lead Generation Mistakes Marketers Must Avoid

1. Short term solution for a long term problem

5 Ways to Make A Killer Facebook Ad Campaign

1. CRUNCH THE DATA

5 Ways To Be Controversial (And Get Away With It)

Although web users may not realize, at any given moment a variety of different marketing campaigns are trying desperately to get their attention. Sometimes they surf on, none the wiser. However, often it is the most interesting ad that…

6 Ways To Send Emails That Customers Will Appreciate

1. Segment Your Users

Not all customers are created equal. As such, they should not all receive the same email. At the very least, your marketing emails should be segmented into two groups: “new…

7 Blogging Mistakes to Avoid

In recent years, many business owners have found a new web traffic magnet in the form of business blogs. Although it may not sound like a big deal, there are certain people who call themselves bloggers for a reason. Blogging does take some skill and industry understanding. Many…

7 Reasons Your Ads Are Failing

1. Miscommunication

Chances are, unless everyone contributing to your marketing efforts are on the same page, your ads will fail. There is a lot of seemingly little yet specific and important information that can get lost in translation…

13 Ways To Turn Your Website Visitors Into Customers

1. Don’t Worry, Get Tested!

You’ve heard the saying before yes? The same can be true in online marketing and website design. Big corporations have expensive focus groups and consultants to…

Is Traditional Marketing Dying?

Many consumers (especially baby boomers) become instantly irritated and defensive when people start to go off about how print and traditional advertising and marketing techniques are dying out. Newer aggressive digital campaigns seem to be all the hoopla nowadays. So is…

These 5 tips will help you get more customers online

Many small business owners cringe when they hear the phrase “search engine optimization”, as they believe it is a game only to be played by big corporations with gigantic budgets.

Ten Tips for Excellent SEO

1. Stake Your Profile Claim.

Simply logging into Google Places, Bing Local and Yahoo Local. Then proceed through the verification steps, which include a phone call or postcard to verify your address. Easy peasy.