Are you into data? Are you taking the time to do the market research in your area and about your industry in the wedding sector? You’d be surprised what the data shows about weddings.
Some great reminders about your website — Brian let us in on a couple of key points to remember about your website. From his background in Invitations and Wholesale work, he worked with many wedding professionals and helped them leverage opportunities that we don’t…
Something we brought up that stuck with me: Why do we separate Marketing, PR, Advertising in College and Education only to give a person at a company the role of each one? But what if you were only trained in one?
Talking with Jill about marketing was as if your good friend was sitting down to catch up with you. Her approach with clients is to find the passion and authenticity of the business before any marketing ‘speak’ happens.
What a thrill to speak with Kasey on some important legal topics you hear again and again in the wedding and event industry. Kasey likes a challenge and really diving into the situation to find the right solution.
Are you engineering your business to fit your ideal situation? When you are working on your business as a small business owner, it’s easy to get…
Listening to this podcast, you can’t help but realize how easy it is to sell your wedding and events business and make money doing less work! So what are the reasons we sometimes miss our goals?
Travel has always been around Lisa’s life, from watching planes to taking a leap of faith getting certified as a travel agent. Now in her 29th year as an agent, she’s had an opportunity to see a few resorts (ok a lot) and travel near and…
When was the last time you found inspiration or took action on an opportunity? When opportunity knocks, it’s time to run for it — that is — when it fits with your passion, growth, and business…
Your website has so many things it can do — probably a few things you didn’t know! One thing that can happen but doesn’t anymore (or at least 90%) is hearing music kick off as soon as a website loads…