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WOODSHORES
Premier Brand Management
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Francis Jacquerye
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woodshores
Dec 21, 2022
Watch Industry: Applications of a man-hours model for qualitative interpretation
One metric to rule…
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Francis Jacquerye
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woodshores
May 28, 2021
Crumbs Under The Table, Or The Synergy Between Incumbent Watch Brands And Micro-Brands
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Francis Jacquerye
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woodshores
Jan 8, 2021
What Rose Gold is and Why We Can Expect it to Stick Around for Some Time
Between 2010 and 2020, rose…
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Francis Jacquerye
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woodshores
Dec 20, 2020
Why The Obsession With The Bottom Line Needs To End
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Francis Jacquerye
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woodshores
Dec 18, 2020
Fishing With A Hand Grenade: How The Apple Watch’s Value For Money Might Be Mismatched
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Francis Jacquerye
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woodshores
Dec 10, 2020
On the Future of Wrist Watches, and How Established Tech and Modern Day Branding Could be Joining Forces
On paper, the future of wristwatches would be unobtrusive tech concealed within a regular looking…
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Francis Jacquerye
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woodshores
Nov 29, 2020
How the Swiss are Managing to Sell Less Watches While Making More Money
There has been a measurable…
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Francis Jacquerye
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woodshores
Nov 27, 2020
Old is the New New, and Why Some of Us Think that Wrist Watches Are Neither Useless Nor Doomed
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Francis Jacquerye
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woodshores
May 6, 2020
Smartwatches and all that Glitters
How Apple established the apple watch as a quasi luxury item
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Francis Jacquerye
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woodshores
Mar 18, 2020
Understanding Luxury Brand Equity through Consumer Purchase Decision
How analysing a consumer’s…
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About
woodshores
help watch brands to re-imagine possibilities, develop solutions that set them apart from competitors and foster meaningful relationships with consumers.
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