Above the Noise

How to Scale a Micro-Influencer Program

What if your influencer marketing campaign wasn’t powered by 15 influencers — but 150?

How to Start a Micro-Influencer Program

If you’re like 84% of marketers planning to launch an influencer campaign this year, you’re now in the process of making it happen. You’re figuring out how much time and money to invest, the tools to use, and the campaigns you want test to produce a successful…

8 User-Generated Content Trends We Learned from 25 Million Facebook Posts [Report]

Our latest research study offers marketers and analysts insight into how recent Facebook algorithm changes affected user engagement with branded content and user-generated posts. Published…

Tom’s of Maine Leverages Micro-Influencers to Drive 400+ Reviews in 4 Weeks [Case Study]

Influencer Marketing at CES: Which Wearable Tech Brand Advocates Outshone the Rest? [Infographic]

Every year, the tech community kicks off January with the Consumer Electronics Show (CES) in Vegas. And, as much of the world tries to stay on top of their new…

[Webinar] Join Mavrck for ‘The State of Influencer Marketing’ with Featured Guest Jessica Liu, Forrester Research

Mavrck and Bazaarvoice Announce Content Acquisition Partnership

The Three Types of Influencers All Marketers Should Know [Infographic]