Above the Noise

(by Mavrck)

Mar 29, 2017

7 Ways to Effectively Incentivize Micro-Influencers

What if you didn’t have to pay upwards of four-to-six figures per influencer Instagram post?

While it’s the going rate of many mega- and macro-influencer activations, it is straight up absurd — especially given the…

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Mavrck in Above The Noise (by Mavrck)

Mar 8, 2017

How to Start a Micro-Influencer Program

If you’re like 84% of marketers planning to launch an influencer campaign this year, you’re now in the process of making it happen. You’re figuring out how much time and money to invest, the tools to use, and the campaigns you want test to produce a successful…

Mavrck in Above The Noise (by Mavrck)

Nov 9, 2016

[Webinar] Join Mavrck for ‘The State of Influencer Marketing’ with Featured Guest Jessica Liu, Forrester Research

Mavrck in Above The Noise (by Mavrck)

Oct 11, 2016

How to Power Your Holiday Marketing Campaign with Micro-Influencers

Multiracial group of people with cellphones

Mavrck in Above The Noise (by Mavrck)

Sep 20, 2016

3 Insights on the Rise of Influencer Marketing Platforms

The rapid rise of influencer marketing has been eclipsed only by the explosion of influencer marketing technologies available. In fact, the number of new influencer marketing platforms has increased over 85% YoY, from 33 platforms…

Liz Gottbrecht in Above The Noise (by Mavrck)

Jun 4, 2016

4 Influencer Marketing Tips for Pinterest

With over 100M+ active users and over 2.3 billion page views each month, Pinterest is among the fastest growing social networks today. Its MAU still has a way to go before it competes with Twitter, Instagram or Facebook, but Pinterest may not be looking to…

Mavrck in Above The Noise (by Mavrck)

Oct 18, 2016

The Three Types of Influencers All Marketers Should Know [Infographic]

The spectrum of influencers: mega-influencers, macro-influencers, and micro-influencers

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Mavrck in Above The Noise (by Mavrck)

Jan 20, 2017

Influencer Marketing at CES: Which Wearable Tech Brand Advocates Outshone the Rest? [Infographic]

Every year, the tech community kicks off January with the Consumer Electronics Show (CES) in Vegas. And, as much of the world tries to stay on top of their new…