What is a VAST tag?

If you get far enough down the digital advertising rabbit hole, you’re going to run into the term, VAST. A VAST tag is a piece of code that allows you to serve video ads through an ad server. This code can be used for both display and video ads, and it can be used to track ad views, clicks…

Introducing your new go-to ad preview tool

Since starting Ad Reform five years ago, we’ve had to figure out how to support many different kinds of ads being uploaded into our screenshot platform. This includes ad formats like ad tags, VAST tags and HTML5 zip files, and different types of those…

The top free ad operations tools for savvy teams

Operating and managing ad campaigns can be a difficult task, but it doesn’t have to be. There are many free ad operations tools available that can make the process much easier. In this blog post, we’ll take a look at the top free tools for ad…

How to Hire and Train an Ad Operations Team in an economic downturn