AI Automation & Augmentation

As artificial intelligence (AI) matures, ensuring ethical implementation and unbiased algorithms is critical to successful digital…

The healthcare industry is changing. The technology clinicians and administrators are using to enhance patient care are changing with it.

In case you missed the first round of our AI Assistants vs Chatbots blog series, here’s a brief recap of the bout. With the rise of…

Your manager just handed you a task to buy a new solution for customer success management- adoption, usage, advocacy et al. You need to…

When building an AI assistant for a company in any industry, knowing their customers’ unique needs is key and getting to know them better…

In my first Flip the Drip blog, I introduced the idea of flipping the drip and how it integrates with the modern flipped sales funnel. If…

It’s time to drop the outdated drip campaign to meet your potential B2B buyers in a way that meets their unique needs.

In part 1 of our blog series, ‘Being Intelligent with Automation’, we covered the following key pointers regarding the need of Intelligent…

Automation can reduce costs, save time and increase ROI, but it needs to be implemented intelligently to garner the best business outcomes.

Intelligent automation or robotic process automation? A problem-driven approach or a solution-driven approach? Every organization is diff…

B2B firms now have the capacity to become leaders in customer insight driven analytics.

While every marketer faces unique challenges, a little artificial intelligence (AI) mixed with Microsoft Teams can help every marketer…

Today, B2B buyers are behaving very much like B2C buyers and they expect similar experiences in their journey to a purchase.

Today, companies struggle to gain and retain customers. In times of cut-throat competition, the importance of efficient sales funnels…

AI Assistants have been around since the 1960s, but even as their popularity has gone mainstream their personalities are still largely…

In our digital age, content is king. But, in the age of streaming services like Netflix and Spotify, B2B marketers need a better way to…

No, automation and artificial intelligence isn’t replacing jobs, it’s augmenting your workforce to make their work more valuable and…

Imagine turning perceptions into concrete data by analyzing all your customer calls and emails. Keep sales and marketing teams motivated…

How to Predict Customer Needs with Automated Intent Extraction

There is no denying it. We are amidst a colossal digital revolution that is changing our society and economy. Automation is gaining ground…

Artificial intelligence (AI) is augmenting the human workforce in many industries and healthcare is no different, where AI is being used…

Utilizing a marketing funnel to deliver your stunning content to your customers can accelerate the buyer’s journey — especially when…

On one side, your buyers are constantly demanding engaging content to better understand your products, services, and industry that can…

Sales is one of the oldest professions, one that has been evolving and adapting for centuries now. Since the 1950s, sales and the sales…

Technology is evolving at an unprecedented pace and those who are the first to embrace it are enjoying the early benefits. Among the most…

Many marketers struggle to gauge the efficacy of their content efforts. Utilizing the marketing funnel to strategize content release can…

So you’re ready to leap into developing an AI strategy for your organization. You’re not alone. Thanks to obvious ROI from implementing AI…