Creating value for the user when you’re flying blind

Marketing Automation is Getting Out-of-Hand

I’m getting extremely tired of being on the receiving end of marketing automation.

How I Lost (And Found) My Mojo

A few weeks ago I went camping. When I came back I promptly came down with the flu. This kicked off two of the toughest weeks I’ve ever experienced as an entrepreneur.

I’ll start by getting the boring crap out of the way, namely what happened from a…

Why do estimates for custom software have such crazy ranges?

I just met someone looking to have some custom software built and he asked me a real head-scratcher of a question. For a previous project, he’d received quotes ranging from $2,500 to $250,000. How could this be?

The Industrial Internet Of Things Opportunity In The GTHA

Hamilton Should Take Advantage Of The IoT Opportunity

New Focus. New Brand.

Some might say that it was a huge leap in choosing to refocus and rebrand. We say it’s a bold decision for an always…

Digital Products and Your Business: What you need to know

Our Experience at Fluxible, Canada’s UX Festival

3 Things We Learned From the Waterloo Innovation Summit