Design projects & insights

A few initial steps from a long journey of gamification to drive higher business outcomes and increase brand loyalty.

Insights from the icon design process focused on improving product communication.

The process we adopted, and my arguments on why it is a critical step in crafting memorable user experiences.

A case study and an introduction to ‘elements of storytelling’ as an essential UX tool kit for product managers and designers.

Design Sprint

2 case studies explaining the process of scripting illustrations for intangible experiences aka emotional design.

About creating a funny and wacky ‘page not found’ experience for TravelTriangle.com users.

A step by step method which recommends the best possible destinations to boost the confidence of the user

UX Design & strategy