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D. Jameson
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✪ ✪ ✪ LATEST POSTS
A brief history of the evolution of Product Design in India.
A brief history of the evolution of Product Design in India.
A memoir of a designer - not an authorised history.
Dhaneesh Jameson
Jul 12
Scaling product design efficiency: 3 vital pillars [1/3]
Scaling product design efficiency: 3 vital pillars [1/3]
Introduction & Chapter 01: Human Capital [People]
Dhaneesh Jameson
Nov 14, 2023
Designing India’s largest online tuition platform for BYJU’S[Part 3/3]
Designing India’s largest online tuition platform for BYJU’S[Part 3/3]
My leadership experience as Director of Product Design at BYJU’S
Dhaneesh Jameson
Nov 7, 2023
Designing India’s largest online tuition platform for BYJU’S[Part 2/3]
Designing India’s largest online tuition platform for BYJU’S[Part 2/3]
My leadership experience as Director of Product Design at BYJU’S
Dhaneesh Jameson
Nov 7, 2023
✪ ✪ ✪ FEATURED STORIES
3 Gamification design projects
3 Gamification design projects
A few initial steps from a long journey of gamification to drive higher business outcomes and increase brand loyalty.
Dhaneesh Jameson
Feb 24, 2020
How Analogous inspiration was used to make systems design and drive innovation
How Analogous inspiration was used to make systems design and drive innovation
A traveltriangle.com case study: The impact of systems design on Business and Product/Service offerings.
Dhaneesh Jameson
Feb 1, 2018
The Blue Sweater (2015)
The Blue Sweater (2015)
2D Animated movie(digital)/ Genre: Fiction, Thriller, Mystery/ Running time: 5min 55sec.
Dhaneesh Jameson
Aug 14, 2018
The sudden rise of Product Design in India & some missing links in its evolutionary story
The sudden rise of Product Design in India & some missing links in its evolutionary story
The Covid-19 pandemic fast-forwarded the landscape of the digital product design industry by 4–6 years in just 2. All is well but, how…
Dhaneesh Jameson
Oct 20, 2022
✪ ✪ ✪ THE MOST READ BLOGS
The 3 indispensable elements of successful Gamification
The 3 indispensable elements of successful Gamification
Insights from gamification projects done for a product based tech startup (TravelTriangle.com) combined with my learnings from 10+years of…
Dhaneesh Jameson
Feb 24, 2020
The 4 design sensibilities of a competent product design team
The 4 design sensibilities of a competent product design team
An opinion essay on hiring product designers wisely. (a beginner’s cheat sheet for understanding the contrasting competency areas
Dhaneesh Jameson
Jun 15, 2021
A framework for creating damn good personas(Resource materials included)
A framework for creating damn good personas(Resource materials included)
As a character designer and animator, trained in human-centered design, here is my take on creating soulful personas…
Dhaneesh Jameson
Feb 5, 2020
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