The move to mobile ticketing.

The story of our shift to mobile ticketing is an interesting one because it sits at the intersection of our visitor experience goals, our upcoming digital projects, and the need to lay a foundation strategically and with great flexibility. This is a fundamental shift with wide…

Can I have some more, please?

This is the third post in a series detailing the lessons we are learning from our testing sessions with the wearable.

When we first started, our prototype was designed for the wearable to deliver one piece of content in each room at random. This was…

Quantifying the qualitative data.

This is the fifth post in our series of learnings from the wearable. I thought it would be good to talk a bit about our testing methodology and take a look at the validity of our data set.

Reigning in the Qualitative

Whadda you want? Pre-selection and Personalization.

This is the fourth post in a series detailing the lessons we are learning from our testing sessions with the wearable.

We are in kind of a sweet spot; we can develop on new hardware and since so few own wearables…