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Lead Generation through Social Media Marketing
Lead Generation through Social Media Marketing
It is one thing to successfully deal with your business’ social records however it takes a pioneering outlook to saddle the genuine…
Bcm One
Nov 17, 2020
How COVID 19 Pandemic is Impacting Ecommerce Businesses Globally?
How COVID 19 Pandemic is Impacting Ecommerce Businesses Globally?
A recent analysis of retail and online brands reveals that companies that reduced their marketing spend and effort during COVID-19 are now…
Sharoon Emmanuel
Jul 21, 2020
Recent YouTube Behaviors to Help Businesses Revisit their Marketing Strategies
Recent YouTube Behaviors to Help Businesses Revisit their Marketing...
Since the outbreak of the novel coronavirus, people are exploring ways to adapt to the new normal. From discovering safe ways to connect…
Sharoon Emmanuel
Jul 13, 2020
How to Adjust your Retail Strategy & take it Online During the COVID 19 Pandemic?
How to Adjust your Retail Strategy & take it Online During the COVI...
Owing to the COVID-19 pandemic businesses in the MENA region are facing uncertainty in terms of selling inventory and generating revenue…
Sharoon Emmanuel
Jun 17, 2020
Sneak Peek into Global Statistics, Trends & Predictions About Chatbots
Sneak Peek into Global Statistics, Trends & Predictions About Chatbots
The very first chatbot (Eliza) dates back to the 1960’s yet the technology had to wait a bit to be implemented across industries. It…
Sharoon Emmanuel
Jun 3, 2020
Digital Marketing Strategies for Ecommerce Businesses in Dubai
Digital Marketing Strategies for Ecommerce Businesses in Dubai
Having a recently developed ecommerce business is a challenge in itself with companies having least knowledge of digital marketing…
Sharoon Emmanuel
May 19, 2020
Case Study: Google Marketing Platform Enables Uber Eats to Contextually Target Hungry Australians
Case Study: Google Marketing Platform Enables Uber Eats to Contextu...
Uber Eats became Australia’s most popular online food ordering and delivery platform by identifying the strong need for its services in…
Sharoon Emmanuel
May 12, 2020
Shopify & Yelp Launch Post-COVID Omnichannel Tools for SMBs
Shopify & Yelp Launch Post-COVID Omnichannel Tools for SMBs
As part of industry giant’s efforts to digitally transform the retail space owing to the traditional merchant’s incline towards…
Sharoon Emmanuel
May 10, 2020
Google’s Search Insights Reveal How Brands Can Help During the COVID-19 Pandemic
Google’s Search Insights Reveal How Brands Can Help During the COVI...
As the quarantine progresses during the corona pandemic, a massive shift in online behavior is being observed. This mainly includes search…
Sharoon Emmanuel
Apr 30, 2020
How Chatbots Are Revolutionizing UAE’s Healthcare Industry
How Chatbots Are Revolutionizing UAE’s Healthcare Industry
Chatbots have come a long way from being just automated communication tools. Covering every vertical and business practices they are now…
Sharoon Emmanuel
Apr 20, 2020
8 Best Chatbot Examples to Help Businesses Augment Customer Experience
8 Best Chatbot Examples to Help Businesses Augment Customer Experience
Automated communications have come a long way in terms of creating avenues for businesses and verticals alike. With the ecosystem maturing…
Sharoon Emmanuel
Apr 16, 2020
6 Useful Chatbots Businesses Can Implement to Streamline Communications
6 Useful Chatbots Businesses Can Implement to Streamline Communicat...
According to a recent census, over 67% of consumers worldwide have used a chatbot for customer support. With the growing trend of…
Sharoon Emmanuel
Apr 1, 2020
Why it’s Time to Look for Chatbot Development Companies in Dubai?
Why it’s Time to Look for Chatbot Development Companies in Dubai?
Chatbots primarily work on NLP (Nature Language Programming) and AI (Artificial Intelligence) enabling businesses to address concerns in…
Sharoon Emmanuel
Mar 27, 2020
Business Tips for Acquiring Leads from LinkedIn Outreach
Business Tips for Acquiring Leads from LinkedIn Outreach
LinkedIn outreach can go a long way for businesses if used with the right tactics and strategy. While this channel can prove to be…
Sharoon Emmanuel
Mar 24, 2020
How Google’s E.A.T. Quality Guidelines Impact Healthcare Websites
How Google’s E.A.T. Quality Guidelines Impact Healthcare Websites
Google’s updates have always sent businesses and marketing professionals into panic. The recently published 160-page internal document…
Sharoon Emmanuel
Mar 10, 2020
Quick Guide to Optimize for Google Discover to Maximize Traffic
Quick Guide to Optimize for Google Discover to Maximize Traffic
Recently, online publishers have started observing noticeable spikes in traffic and session to their websites. While the increase in…
Sharoon Emmanuel
Mar 4, 2020
7 Critical Google Analytics Tracking Mistakes that Distort Your Data Analysis
7 Critical Google Analytics Tracking Mistakes that Distort Your Dat...
For digital businesses, Google Analytics has always been the tool of choice for a good reason. Owing to the tool’s immense power in terms…
Sharoon Emmanuel
Feb 28, 2020
Case Study: BCM Increased American Hospital’s Engagement with WhatsApp Chatbot Solution
Case Study: BCM Increased American Hospital’s Engagement with Whats...
Digital revolution is radically transforming business practices by enabling companies to adopt technology at scale to improve processes…
Sharoon Emmanuel
Feb 23, 2020
How BMW Quadrupled Growth by Revamping its Website
How BMW Quadrupled Growth by Revamping its Website
Bayerische Motoren Werke, commonly known as BMW is amongst the world’s most coveted automotive brands representing the epitome of…
Sharoon Emmanuel
Jan 30, 2020
9 Incredibly Useful Ways to Increase Website Engagement
9 Incredibly Useful Ways to Increase Website Engagement
In today’s digital world, website engagement cannot be ignored as customer experience plays a key role in terms of brand loyalty…
Sharoon Emmanuel
Jan 21, 2020
Understanding the Mystery Lines: Difference Between ATL, BTL & TTL
Understanding the Mystery Lines: Difference Between ATL, BTL & TTL
Advertisements can be divided into three segments namely Above the Line (ATL), Below the Line (BTL), & Through the Line (TTL), each one of…
Sharoon Emmanuel
Jan 2, 2020
Google’s Latest Algorithm Update Incorporates Neural Matching in Local Search
Google’s Latest Algorithm Update Incorporates Neural Matching in Lo...
If you’ve been experiencing a change in local search results, then its probably because of Google’s recent update in its algorithm. In…
Sharoon Emmanuel
Dec 5, 2019
Artificial Intelligence is the Next Age Driver for Automotive Industry
Artificial Intelligence is the Next Age Driver for Automotive Industry
Smart cars have been dominating tech-talks for quite a while now. The likes of Waymo and Tesla are heavily investing in driverless cars…
Sharoon Emmanuel
Dec 1, 2019
How Much Does It Cost to Get a Website Developed in Dubai?
How Much Does It Cost to Get a Website Developed in Dubai?
A decade ago, the cyberspace wasn’t as expansive as it is today. Having a digital footprint in 21st is critical to ensuring business…
Sharoon Emmanuel
Nov 26, 2019
Unveiling Half Truths & Myths Surrounding Search Engine Optimization
Unveiling Half Truths & Myths Surrounding Search Engine Optimization
In pursuit of constantly augmenting the experience of its search engine, Google rolls out its algorithm updates from time to time to rank…
Sharoon Emmanuel
Nov 19, 2019
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