11 Things I Wish I Knew When I Started My Business

Glitter was literally shooting out of my eye sockets as I quit my PR job to “be my own boss.” Then reality struck.

You charge $75 an hour — that’s why you’re broke.

Telling people you charge some stupidly-high hourly fee just to make yourself look good only makes you look stupid-er.

How to F**k Al Capone Out of $1 Million and Live to Tell About It.

Luck is when preparation meets…

Making the Case for the F-word in Advertising — Yeah, THAT F-word.

A new Advertising Revolution is…

Jay Conrad Levinson, Father of Guerrilla Marketing (1933-2013)

He coined the term, wrote the book on…

What does a Wink Mean to You?

You’re looking at engagement from the wrong angle

Procrastination Killer.

Qu’est-ce que c’est? A f-f-freakin’ awesome technique to stop Procrastination…

K.I.S.S. = Keep It Stupid-Simple.

My kids like that better, it makes more sense, and no one gets hurt.

Big Opportunity: Improving the mundane

Wendy’s — Missed Marketing Opps & Piss on Dave: A Case Study.

You could have sold me a Baconator…