mCart at ICSC New York Deal Making

Samantha Cabrera
Susan Akbarpour
Published in
2 min readDec 14, 2018

After drawing much attention at ICSC RECon in Las Vegas in May, Mavatar co-founder and CEO, Susan Akbarpour, and her team had a successful trip to New York City for the ICSC Retail Convention. mCart is the turnkey solution that allows any entity to have their own branded marketplace to maximize their online reach.

mCart by Mavatar at ICSC New York Deal Making. #ICSCNYDM

At the exclusive invitation of the event organizers, Mavatar had a massive display set up at their booth that saw heavy foot traffic throughout the three day event. Susan was also invited to give an informational presentation on how Mavatar’s unique mCart shopping technology is changing the way consumers shop and locate desired items both through online and brick and mortar retailers.

The mCart team offered demonstrations of our stellar technology that enables content creators to maximize their reach.

A follow-up video presentation was also played for the well-attended speaking engagement. View Susan’s mCart by Mavatar presentation here. Venture University co-founder and general partner, Skyler Fernandes, said mCart is even better than Amazon because it’s an “Everywhere Store”!

Susan with retail VC Skyler Fernandes at #ICSCNYDM.
mCart enables influencers at every tier to make the most of content they’re connected to.

In addition, Susan made live appearances on national headline news channels Fox Business Network on Varney & Co. and i24 News on ClearCut to discuss mCart’s game changing abilities.

Susan returned to Fox Business program, Varney & Co. after an appearance in September.
On i24 News program, ClearCut, Susan discussed utility tokens and their role in developing crypto.

Overall, new relationships were forged with major players in the retail sector, and the Mavatar team is looking forward to returning to ICSC in Las Vegas in May, 2019.

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