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Copy Cat
Offbeat forays into web copywriting
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Max Sheridan
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Copy Cat
Dec 10, 2019
The real story behind the Peloton ad fail
It’s bad storytelling, not bad acting, that killed the…
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2
Max Sheridan
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Copy Cat
Jan 25, 2019
What happened to all the great keyword stuffers?
The truth about long tail headlines, content…
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5
Max Sheridan
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Copy Cat
Jan 24, 2022
Ouch! The CIA’s website is better than mine.
Twitter’s aflutter with the CIA’s website design reboot…
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Max Sheridan
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Copy Cat
Dec 12, 2022
The toughest question you never asked about your website
Avoid these common writing traps and deliver…
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Max Sheridan
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Copy Cat
May 14, 2022
This article will self-destruct
What a self-erasing website can teach us about writing better stories
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Max Sheridan
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Copy Cat
Jul 9, 2022
Sweating over your microcopy? Good job.
Why you should always have the time and budget to nail the details
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Max Sheridan
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Copy Cat
Nov 18, 2022
Hype House: The death of content as we know it
These TikTok creators are killing your content, and…
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Max Sheridan
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Copy Cat
Apr 19, 2022
A starter kit for blog writers in quarantine
Six things you should think about before you pick up the…
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Max Sheridan
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Copy Cat
Sep 17, 2021
The copywriting trap most businesses fall into
Is your business getting clicks but shedding leads…
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Max Sheridan
in
Copy Cat
Mar 15, 2022
Hate writing work emails? Here’s how to make it easy.
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Copy Cat
Offbeat forays into web copywriting
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