Dable Publishes Successful Cases eBook (2023) to help Advertisers on their journey to Customer Discovery

Dable
Dable Blog
Published in
3 min readJan 31, 2023
2023 Ebook

Dable, the customer discovery platform, has published the (2023) successful cases eBook — ‘How Dable’s Customer Discovery Solution Enables Brands to Achieve Success’.

Customer Discovery is a method of finding customers where the system identifies and widens reach towards users who are seen as targets, based on user profile set by the advertiser. Dable helps advertisers discover the right customers by leveraging AI technology and innovative personalization algorithms that refine the content recommendation process, helping advertisers gain success in their campaigns. Dable also provides different marketing tools and interface that allows advertisers to manage their content, adjust audience targeting, and monitor performance most efficiently.

In this eBook, Dable has compiled successful cases by industry such as real-estate, automotive, SaaS, OTT service, healthcare product, Hardware and PC game to show its excellence in operating and executing digital campaigns. The eBook also includes the benefits, practices, and effects of Dable’s Customer Discovery.

Download the eBook now to find the best practices with Dable

Successful Cases

  • The Manor Central Park & VFB Agency (Real Estate): VFB saw an increase in website visitors with a 30% lower CPC and acquired customers with a 30% lower conversion cost compared to other platforms.
  • MW Motor One (Automotive): MW Motor One saw an increase in quality of lead with a 15% lower CPC and acquired customers with a 65% lower total conversion cost compared to social platforms.
  • Imweb (SaaS): Imweb was able to attract high-quality leads and expand towards the upper-level funnel through Dable ads. They also saw a lower bounce rate and 75% decreased conversion costs for registrations after a month of optimizations.
  • Genflix (OTT Service): For Genflix, the amount of website traffic and number of subscriptions increased significantly. In addition, there was a great increase in the number of app installments.
  • Bayer AG — Yaz (Healthcare product): Bayer AG’s data showed that traffic from Dable showed a lower bounce rate and higher dwell time on sites.
  • Tourbox (Hardware): Tourbox saw higher ad exposure. Compared to other channels, they found Dable’s vCPM to be very cost-effective, which could help them to enhance their brand in a new market.
  • Plarium (PC Game): Plarium’s monthly spending significantly increased while CPA remained stable, only just after a month. Its campaign generated over 600M viewable impressions and increased the number of conversions by 25%, whilst maintaining similar levels of monthly budget for one year.

About Dable Native Ads

Dable provides native ads which appear in content recommendation widgets and in-feed content blocks on online news, magazines, and blogs. Unlike traditional ads, its non-intrusive design provides internet users with a better reading experience without forcibly interrupting users’ browsing journey while users navigate on the internet. Native ads bring many benefits such as outperforming banner ads, creating an inflow of quality traffic, brand safety, various targeting functions, acquiring new visitors and more.

Advertisers can also achieve the desired performance by maximizing Dable’s RTB-based native ad exchange, the largest in Asia, and show their ads on premium global inventories. More details can be found in the eBook.

Are you interested to find out how to increase your campaign performance?
Download the
eBook now to get your chance!

Make Every Moment an Opportunity with Dable Customer Discovery

For any inquiries about the eBook or Dable Customer Discovery, please email us at ad@dable.io.

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