Demo Psychology: The Halo Effect
No, this has nothing to do with angels or the sun, but it does have a lot to do with good — or the…
Demo Psychology
Outsmarting the prospect’s brain to convince and inspire with your solution demonstration.
Demo Psychology
The automatic part of the human brain is a helpful survival tool, but it can work against you as a sales engineer trying to convince and inspire your audience. Overcoming this challenge isn’t impossible if you know how the automated brain works and how to disrupt it.
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