Eastwick AdTech

Spredfast CMO Jim Rudden: Marketers Must Connect with People, Not Pixels

This is part of an ongoing Q&A series from Eastwick’s Ad Tech practice. Every month we will be profiling advertising and digital media influencers to get an unfiltered glimpse of their professional and…

5 Questions with Tobi Elkin, Editor of MediaPost’s Real-Time Daily

Ad Fraud in 2016: A Call for Creativity

Ad fraud and ad blocking have become household words for marketers and publishers. In the…

Ooyala’s SVP Ad Tech Sorosh Tavakoli talks simplicity and transparency in the market

This is part of an ongoing Q&A series from Eastwick’s Ad Tech practice. Every month we will be profiling advertising and digital media influencers to get an unfiltered glimpse or their…

From Best-Selling Game Creator to MarTech Maven: Q&A with VentureBeat’s Barry Levine

This is part of an ongoing Q&A series from Eastwick’s Ad Tech practice. Every month we will be profiling advertising and digital media influencers to get an unfiltered glimpse or their…

AdExchanger’s Kelly Liyakasa On AdTech, Buzzwords and Donald Trump

By Veronica Herico

5 Questions with LUMA Partner’s Brian Andersen

This is the first of a series of blogs from Eastwick’s Ad Tech practice. Every month we will be profiling advertising and digital media influencers to get an unfiltered glimpse or their professional and personal lives. If there is someone you’d…

Is There an “Ad Tech” Backlash?

By: Suzanne Chan