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More clarity through web analytics

More clarity through web analytics

Sometimes it changes very quickly: One minute the virtual shopping basket is overflowing, the next minute the purchase process is…
Go to the profile of ecx.io — an IBM Company
ecx.io — an IBM Company
The potential of good content : What you can achieve with Content Marketing

The potential of good content : What you can achieve with Content M...

Content marketing is one of many buzzwords in the industry and hotly debated. Anyone who delves into the subject will soon realise that…
Go to the profile of ecx.io — an IBM Company
ecx.io — an IBM Company
Digital Agencies in Transition

Digital Agencies in Transition

Mergers and sales currently characterise the agency industry — and digital agencies in particular are high on the shopping list. What makes…
Go to the profile of ecx.io — an IBM Company
ecx.io — an IBM Company
The right platform for your digital transformation

The right platform for your digital transformation

Digital transformation needs a technical basis, but digital platforms should not be an end in themselves: What is important in the…
Go to the profile of ecx.io — an IBM Company
ecx.io — an IBM Company
How Product Information Management contributes to company success

How Product Information Management contributes to company success

If a product shown in a flyer hasn’t been available for a long time, or if the webshop provides information on a long-outdated version of…
Go to the profile of ecx.io — an IBM Company
ecx.io — an IBM Company
eCommerce in B2B: Shaped by customer use

eCommerce in B2B: Shaped by customer use

For B2B companies, eCommerce is much more complex and expensive to implement than in the B2C sector. But here too, a consistent focus on…
Go to the profile of ecx.io — an IBM Company
ecx.io — an IBM Company
Digital roadmap: Strategy suggests actions

Digital roadmap: Strategy suggests actions

Digitalisation is now on the agenda for most companies, only where to start and how to tackle the transformation? Many start with a pilot…
Go to the profile of ecx.io — an IBM Company
ecx.io — an IBM Company
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