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Expected Behavior Blog
Expected Behavior Blog
We're a team of friends who build awesome software together. We run Instrumental, a super duper high-scale server and application monitoring tool, and DocRaptor, an HTML-to-PDF conversion API. This blog is just random things we've learned along the way.
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How to use Dynamic Custom Text in Google Ads (nee Google AdWords)

By James Paden

As a long-time Google Ad(word)s user, I’ve always dreamed of adding custom ad text based on the search keyword. It turns out that functionality has existed for years, I just…