Homepage
Open in app
Sign inGet started

Experience Transformation.

Working with brands ready to be transformed in the tourism, hospitality and biotech industries.

  • Creativity
  • UX/Design
  • Strategy
  • Culture/Diversity
  • Odds&Ends
  • Struck
  • Equal Pay Day: Struck’s Commitment to Pay Equality

    Equal Pay Day: Struck’s Commitment to Pay Equality

    March 14 marked Equal Pay Day, the symbolic day on which the average woman earned what the average man did in the previous year. It’s a…
    Go to the profile of Struck
    Struck
    Mar 27
    Our Brains Crave Narrative—How Brands Can Use Storytelling

    Our Brains Crave Narrative—How Brands Can Use Storytelling

    Once upon a time, in a research lab far, far away, scientists discovered something — humans love stories. From nursery rhymes to the…
    Go to the profile of Julie Comstock
    Julie Comstock
    Mar 17
    Is Your Biotech Brand Ready for JPM 2024?

    Is Your Biotech Brand Ready for JPM 2024?

    An Agency’s Guide To Standing Out
    Go to the profile of Jess Vice
    Jess Vice
    Mar 6
    Do Mood Boards Limit Design Creativity?

    Do Mood Boards Limit Design Creativity?

    A discussion with Struck Creative Director, Tosh Brown
    Go to the profile of Struck
    Struck
    Feb 17
    Palisades Tahoe: The strategy to remove a brand’s racist and offensive name

    Palisades Tahoe: The strategy to remove a brand’s racist and offens...

    Struck Executive Creative Director Scott Sorenson presented Struck’s approach to renaming the ski resort Squaw Valley to Palisades Tahoe…
    Go to the profile of Nick Como
    Nick Como
    Jan 13
    Accessibility Is a UX and Design Responsibility

    Accessibility Is a UX and Design Responsibility

    or How to Run an Accessibility Workshop for Creatives
    Go to the profile of Jess Vice
    Jess Vice
    Sep 1, 2022
    To Be Good at UX, Study More than UX

    To Be Good at UX, Study More than UX

    This is a list of subjects and courses plus practical ideas I wish I’d had 10 years ago to help strengthen my UX expertise.
    Go to the profile of Jess Vice
    Jess Vice
    Oct 26, 2021
    Fighting biases and racism, part 1.

    Fighting biases and racism, part 1.

    When I was a child my parents moved to Algeria, North Africa. This was roughly 10 years after the bloody wars the country fought for…
    Go to the profile of Pauline Ploquin
    Pauline Ploquin
    Feb 22, 2021
    Lessons from the Olympics: The power of branding in times of crisis.

    Lessons from the Olympics: The power of branding in times of crisis.

    This week is the 19th anniversary of the Salt Lake Winter Olympic Games’ opening ceremony and I am feeling a bit nostalgic. Watching the…
    Go to the profile of Pauline Ploquin
    Pauline Ploquin
    Feb 8, 2021
    What Women Want

    What Women Want

    Reaching the demographic responsible for 85% of all purchases.
    Go to the profile of Julie Comstock
    Julie Comstock
    Dec 18, 2020
    About StruckLatest StoriesArchiveAbout MediumTermsPrivacyTeams