Working with brands ready to be transformed in the tourism, hospitality and biotech industries.

Struck in Struck

Mar 27, 2023

Equal Pay Day: Struck’s Commitment to Pay Equality

Julie Comstock in Struck

Mar 17, 2023

Our Brains Crave Narrative—How Brands Can Use Storytelling

Jess Vice in Struck

Mar 6, 2023

Photo of bright blue and cloudless sky with glass and concrete high-rise buildings framing the edges

Is Your Biotech Brand Ready for JPM 2024?

An Agency’s Guide To Standing Out

Struck in Struck

Feb 17, 2023

Do Mood Boards Limit Design Creativity?

A discussion with Struck Creative Director, Tosh Brown

Nick Como in Struck

Jan 13, 2023

Palisades Tahoe: The strategy to remove a brand’s racist and offensive name

Struck Executive Creative Director Scott Sorenson presented Struck’s approach to renaming the ski resort Squaw Valley to Palisades Tahoe. The lesson for other brands in this situation as they approach…

Jess Vice in Struck

Sep 1, 2022

Photo of a pink sign on a background of green grass. The sign shows a wheelchair icon, the words “step free route,” and an arrow pointing offscreen.

Accessibility Is a UX and Design Responsibility

or How to Run an Accessibility Workshop for Creatives

1 response

Jess Vice in Struck

Oct 26, 2021

Photo of a group of people, in coats and scarves, walking up a field. The focus is soft around the edges, and only the person in the center is clear — black coat, orange patterned scarf, tousled blond hair around their shoulders.

To Be Good at UX, Study More than UX

This is a list of subjects and courses plus practical ideas I…

1 response

Pauline Ploquin in Struck

Feb 22, 2021

Fighting biases and racism, part 1.

When I was a child my parents moved to Algeria, North Africa. This was roughly 10 years after the…

Pauline Ploquin in Struck

Feb 8, 2021

Lessons from the Olympics: The power of branding in times of crisis.

Julie Comstock in Struck

Dec 18, 2020

What Women Want

Reaching the demographic responsible for 85% of all purchases.

About

Struck

Struck works with companies ready to transform their brands in the tourism, hospitality and biotech industries, partnering at key inflection points to boost brand awareness, engagement and growth.

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