Future of Procurement

MARKETING PROCUREMENT: How to validate cost savings

Realising cost savings will always be one of the most important goals of a Marketing Procurement team. However, it is a complex area as it is not just about decreasing overall costs, it is also about improving productivity. As such…

PROCUREMENT; supply chain blending is a must-have skill

If you are in Marketing Procurement and are looking for a mantra to guide you throughout 2018 then there is no better one to consider than “One size does not fit ALL”. It is wrong to assume that one supplier can provide a…

Overcoming the challenge of excessive choice within retail

Customers have more choice than ever before. At the same time, it is often not easy to understand what differentiates one product from another. Add into this the increased complexity of “connected products” and it is clear to see…

Why outsourcing is beneficial to retail investment programs

As a supplier of retail fixtures and shopper marketing programs to some of the world’s leading brands and retailers there is a question which we are always asked. “Do you have your own factory?” It is an important question that…

Remove the 5 key roadblocks to global retail investment programs

In Marketing one of the hardest things to achieve is consistency of brand execution across multiple markets. This is especially true when the presentation of your brand in physical retail outlets is a very important…

Understanding COST — why Procurement should care

The terms “cost” and “price” are often interchanged when used in Procurement circles but they have fundamental differences when they are being reviewed as part of a supply offer.

Invest in shopper experience and win the hearts and minds of the customer

Procurement — become the friend of marketing innovation

Marketing Procurement is one of the toughest assignments in large corporations. They are tasked with adding value to the business but often the focus for this value creation is in savings costs. This is not in conflict with Marketing…