Homepage
Open in app
Sign in
Get started
Future of Procurement
Sharing perspectives and points of view on the world of procurement
Follow
MARKETING PROCUREMENT: How to validate cost savings
MARKETING PROCUREMENT: How to validate cost savings
Realising cost savings will always be one of the most important goals of a Marketing Procurement team. However, it is a complex area as it…
David Newberry
Jan 10, 2018
PROCUREMENT; supply chain blending is a must-have skill
PROCUREMENT; supply chain blending is a must-have skill
If you are in Marketing Procurement and are looking for a mantra to guide you throughout 2018 then there is no better one to consider than…
David Newberry
Jan 3, 2018
One trend that will really matter to Marketing in 2018
One trend that will really matter to Marketing in 2018
It all started back in January of 2017, when Marc Pritchard of P&G, laid down a new set of guidelines for the digital industry to clean up…
David Newberry
Dec 18, 2017
Overcoming the challenge of excessive choice within retail
Overcoming the challenge of excessive choice within retail
Customers have more choice than ever before. At the same time, it is often not easy to understand what differentiates one product from…
David Newberry
Dec 13, 2017
Why outsourcing is beneficial to retail investment programs
Why outsourcing is beneficial to retail investment programs
As a supplier of retail fixtures and shopper marketing programs to some of the world’s leading brands and retailers there is a question…
David Newberry
Dec 11, 2017
Remove the 5 key roadblocks to global retail investment programs
Remove the 5 key roadblocks to global retail investment programs
In Marketing one of the hardest things to achieve is consistency of brand execution across multiple markets. This is especially true when…
David Newberry
Dec 4, 2017
Understanding COST — why Procurement should care
Understanding COST — why Procurement should care
The terms “cost” and “price” are often interchanged when used in Procurement circles but they have fundamental differences when they are…
David Newberry
Nov 28, 2017
Invest in shopper experience and win the hearts and minds of the customer
Invest in shopper experience and win the hearts and minds of the customer
Bricks-and-mortar retail stores are still a fundamental part of the marketing mix. They are where you can bring your brand to life by…
David Newberry
Nov 23, 2017
Procurement — become the friend of marketing innovation
Procurement — become the friend of marketing innovation
Marketing Procurement is one of the toughest assignments in large corporations. They are tasked with adding value to the business but often…
David Newberry
Nov 21, 2017
Procurement - switch your focus from sourcing to supply chain management
Procurement - switch your focus from sourcing to supply chain management
I have worked in marketing for more years than I care to remember. The one key observation I have regarding this discipline is that it…
David Newberry
May 19, 2017
About Future of Procurement
Latest Stories
Archive
About Medium
Terms
Privacy
Teams