Every feature you launch, have a success checklist in place. More registrations ✓ More $$$ ✓ Less churn ✓ Good for every department ✓. Run through the checklist especially at your idea stage.
If you are leading product or growth, Keep the communication flowing. Create recurring calendar events to remind you to sync up with each department. Finance team once every five weeks check in. Biz Dev Team once every four weeks. Etc..
The most successful companies have powerful distribution engines. — Elad Gil
Present 3 times before showing the org.