Hope Research Group

Businesses typically use one or more of the following performance indicators to measure performance:

Much has been said about the importance of market research in the growth and success of any business. Keeping consumers happy and satisfied…

What is customer feedback?

A marketer can influence buyer behavior, but cannot control it. While it is difficult to predict the exact response due to complexities and…

What is market research?

Retail execution

Imagine you are at a store, doing your weekly shopping. As you get to the checkout counter, you look at the rows of candy and magazines…

The key to any successful business relationship is trust. When a customer trusts your brand, they become loyal to the brand, buy more of…