The buying process

Well, it’s been a few weeks and we’re sure you want to hear about how our product helps the seller in the buying process — from our perspective.
How does Spark help the seller and buyer? Let’s take a little journey and use our imagination:
- Ben (a sales rep) took copious notes after meeting…

Being a first time entrepreneur is like being a first time father

Today we released our first private beta of Illumineto Spark.

Today’s milestone is the result of countless hours of effort by a truly remarkable team. I can’t count how many “first betas”…

Hello sellers (our first post)

Welcome to the Illumineto blog — yippee!!!

We know, we know, you’re rolling your eyes like you’ve done every other time you read a blog post from a new company that was going to “change the world”.
We don’t blame you. 90% of start-ups fail; and we…

It’s Spark — Illumineto Spark!

Illlumineto Spark.

That’s the name of our product — Spark. Many of you have written us and asked what’s the name of the product — is it “Killer Sales”? Or “Sales Master”? Or even “MNP” (named after the initials of our founders)?

How Smart is Spark?

If you’ve started following us, you now have learned that Illumineto is introducing a product called Spark. Spark helps sellers and buyers directly communicate with each other, something that no one else does. Spark is smart (way smart!) and provides a buyer with the information they need to…