influenc inc.

In a global brand study by Relatable last year, of the 351 companies polled, 94% of marketers agree on the positive effect of influencer…

When buying fake followers or likes on a picture is as easy as the click of a button, true engagement and conversion statistics are better…

Brands have found Gen Z to be an incredibly difficult demographic to connect with, but TikTok seems to be the foot in the door.

In 2019 alone, an entire $1.5 billion was lost to influencer marketing fraud.

Micro-influencers get high engagement rates while remaining low-budget.

The issue of influencer marketing lies in a couple of its easily exploitable loopholes.

As an influencer, your best content is what your audience wants.

Fostering creativity requires effort and intentionality.

The aesthetics of your Instagram story are paramount to attracting followers.