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How to Conduct a Competitive Analysis

How to Conduct a Competitive Analysis

The step-by-step guide for startups, with tools & examples
Go to the profile of Patrick Woods
Patrick Woods
My Simple Brand Positioning Statement Template for Startups

My Simple Brand Positioning Statement Template for Startups

Try this one-sentence approach for making your startup’s brand strategy actionable.
Go to the profile of Patrick Woods
Patrick Woods
A Simple Technique for Better B2B Headlines

A Simple Technique for Better B2B Headlines

Use this approach today to make your customer the center of your writing.
Go to the profile of Patrick Woods
Patrick Woods
How to Avoid Brand Drift

How to Avoid Brand Drift

Founders must define their startups’s brand positioning, or someone else will
Go to the profile of Patrick Woods
Patrick Woods
Why Does Your Startup Sound Like a Startup?

Why Does Your Startup Sound Like a Startup?

How to use the emotional aspects of your brand to connect with customers.
Go to the profile of Patrick Woods
Patrick Woods
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