How I Took an API Side Project to over 250 Million Daily Requests With a $0 Marketing Budget

I Answered 99 Stack Overflow Questions and Now 2 Million Developers Know About My Product

Developers practically live on Stack Overflow.
 
When you don’t remember how to undo a commit on Git, you go to Stack Overflow. When you can’t figure out why you’re getting the…

How I Monetized My Invisible Product

Give me $50, and I’ll give you a product you can’t see, touch, or evaluate. 
 
APIs, dev tools, and even infrastructure-as-a-service are all “invisible” products. There’s no user-interface to show off in an ad and no tagline that succinctly sums up everything that…

Why You Need to Give Away Your API for Free

Developers will stumble upon your site with varying degrees of urgency.
 
Some don’t have a specific end goal in mind; they’re toying around with a new app concept and seeing whether they can rig together an MVP. Others are looking for a quick solution…

How to Use Customer Location to Send Targeted Emails

Users expect to have a personalized experience when they use your product. But with more users onboarded every day, with each one using your product differently, personalization needs to be more nuanced. 
 
One way to create this nuanced…

The Ultimate Guide to Personalizing by Location for E-Commerce Sites

A personalized landing page grabs your visitors’ attention. Showing exactly what they need immediately, instead of making them dig around for it, makes the purchasing process as easy as possible — and leads them…

How to automatically detect and select visitor’s country