7 Sunday Steps to Manage Your Calendar & Be More Productive

Once you’re in the office on Monday morning, trying to be proactive vs reactive is easier said than done…

You can’t just let stuff happen to you, you need a plan to make it happen. My recommendation is…

How to Create a “Can’t Miss” Content Marketing Strategy

“In marketing I’ve seen only one strategy that can’t miss — and that is to market to your best customers first, your best prospects second and the rest of the world last.” — John Romero

I Run an Agency But Spend Less Than 10% of My Time on “Marketing”… Here’s Why That’s a Good Thing

“Kev, how can you still consider yourself an MARKETER?

When was the last time you actually did any MARKETING for your own agency?”

30 Ways to Make Your Content Marketing REALLY Work

We all know that content marketing is hugely competitive, and that we’re always fighting a battle to stand out from the crowd.

I’ve listed 30 tips and ideas that I’ve found help when it comes to making your content…

Is Saturday a good day to publish content?

I don’t think I’ve ever published an article on a Saturday before.

I’ve definitely written them, but I’d always wait until Monday to hit the publish button and promote…

You Don’t Buy Flowers, You Buy Romance

What’s the number one mistake marketers make time and time again?

How to Create “Mystery Box” Content Like JJ Abrams

The best content tells a story, has a great hook and leaves people wanting more…

In this fascinating TED talk, JJ Abrams explains how he creates mystery: