A master’s degree dedicated to preparing the the next generation of media leaders, the program (formerly known as Media Innovation & Content Strategy) produces exceptional digital strategists, product managers, news designers, user researchers and media entrepreneurs.

Media Innovation is Media Leadership

Medill’s unique, visionary specialization is evolving to address shifts in the media and technology sectors; innovation remains central

Ashir Badami

Jul 31

Meet Medill’s 2024 class of media innovation master’s students

This year’s students come from many diverse backgrounds and aim to invent the future of journalism and media.

Richelle "Rich" Gordon

Nov 14, 2023

How MICS enabled me to pivot from journalism to content strategy

Gabrielle Cooke moved from TV news into storytelling for businesses

Richelle "Rich" Gordon

Dec 19, 2022

Medill MICS students explore careers and culture during spring San Francisco immersion program

Guest speakers and panels gave insights into careers in audience development, product management

Richelle "Rich" Gordon

Jul 14, 2022

Latest

Behavioral Analytics for Newsrooms

News organizations must start thinking like a business too, especially when it comes to user experience.

Ashir Badami

Sep 17

Breaking into News Product: My Medill Path to Journalism Innovation

by Morgan Manella Greenfield

Ashir Badami

Sep 16

Three ways I Applied Journalism Skills to Product Management

by Yvna Sousa

Ashir Badami

Sep 16

My internship at KPCC: a window into the hopeful future of local journalism?

NPR affiliate places public interest at the center of its work

Richelle "Rich" Gordon

Dec 19, 2022

Meet Medill’s 2023 class of media innovation master’s students

Medill Media Innovation & Content Strategy students share their experiences and their reasons for choosing MICS.

Srishti Bose

Dec 19, 2022

Why journalism is a great foundation for media innovation, content strategy and more

Three MICS students reflect on how they can apply journalism skills to fields other than traditional journalism.

Richelle "Rich" Gordon

Jul 21, 2022

What I learned about media innovation through Medill’s MICS specialization

Lessons from media history helped me understand why media companies weren’t more innovative

Kaidi Yuan （Ruby)

Jul 20, 2022

Medill’s MICS specialization empowered me to move from reporting to product management

After more than five years of journalism experience, I wanted to learn to be a product manager in media. Medill showed me the path forward.

Ankita Mukhopadhyay

Jul 18, 2022

San Francisco: A day in the life of a Medill MSJ student

Internships, classes, exposure to the Bay Area make for a busy quarter

Richelle "Rich" Gordon

Jul 15, 2022

Medill Media Innovation & Content Strategy students cap off the year in San Francisco

Classes, internships and opportunities to meet Bay Area professionals made for ‘an immersive experience’

Richelle "Rich" Gordon

Jun 7, 2022

Medill MICS specialization “set me up for success,” alumni say

Five graduates explain how Media Innovation & Content Strategy opened doors and created new career opportunities

Richelle "Rich" Gordon

Feb 3, 2022

Meet Medill’s 2022 class of media innovation master’s students

They come from Colombia, China, India and the US. As MSJs in Media Innovation & Content Strategy, they aim to invent the media future.

Richelle "Rich" Gordon

Oct 27, 2021

Media Innovation & Content Strategy 2020–21: Reflections on our experience

Recent graduates from the Medill School’s MICS specialization explain how their education shaped their outlook on the future.

Richelle "Rich" Gordon

Oct 12, 2021

For the first time, we were more than pixels

MICS students wrap up their pandemic year with a weeklong experience in the San Francisco Bay Area

Richelle "Rich" Gordon

Sep 7, 2021

Meet Medill’s 2021 class of media innovation master’s students

The newest Medill media innovation master’s students are having an unusual educational experience. But they are meeting the challenges.

Richelle "Rich" Gordon

Feb 11, 2021

Medill media innovation graduates say they’re ready for what comes next

Graduating class of media innovation students reflects on their Medill experience

Richelle "Rich" Gordon

Jul 8, 2020

Here’s how my software developer job prepared me for a master’s in journalism

Medill’s media innovation program blends technical and journalism skills.

Richelle "Rich" Gordon

Mar 31, 2020

Iterating in the Bay: How I learned to mix technical skills and creativity

The Medill media innovation degree helped me learn to innovate and tap into my creative side

Ruby Thompson

Mar 31, 2020

Design thinking: A hero’s journey

Design thinking is more than a process for creating products — it can also help you navigate your life.

Andrew Weiler

Mar 31, 2020

Applying classroom learning in the real world

Lessons I learned in Medill’s San Francisco program in media innovation often found their way into my work at a startup.

Mark Stenberg

Mar 30, 2020

Reflecting on the San Francisco experience

Medill media innovation students learned from courses, internships and the Bay Area scene

Richelle "Rich" Gordon

Mar 10, 2020

How studying media innovation at Medill prepared us to launch a content startup

We created The Host HQ to prove journalism could thrive on user-centered design. We learned a lot.

Elaine Ramirez

Oct 29, 2019

9 tips to boost your news site’s engagement

A handful of simple ways can ensure your content survives search engines and readers have the most effective experience.

Elaine Ramirez

Oct 7, 2019

A sociologist goes to journalism school

Four interdisciplinary takeaways from my first quarter at Northwestern’s Medill School of Journalism.

Camille Galles

Sep 17, 2019

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