A couple of weeks ago, I wrote a post about why your business needs a mobile app, and I mentioned that many businesses create apps not for their customers, but for their employees. And they don’t do it just to be nice (although that’s…

This week, Mashable and NowThis News are having a contest for startups through Twitter’s new app, Vine. The objective of the contest is to express your startup’s mission in a 6 second video, and then ask your friends to retweet and share it. So, just…

I recently wrote a post about various reasons that businesses should have their own mobile apps, and I highlighted customer engagement as one of the benefits that a business can expect. I mentioned that…