A few months ago, Digiday commissioned a piece: “Confessions of a social media exec on influencer marketing: ‘We threw too much money at them’. Notable quotes include: “We paid $300,000 for a few photographs because the CEO’s kid liked…

Thoughts about Rihanna and that certified 2k16 banger aside, work is actually something pretty difficult to talk about. It certainly was for me. Until I was [brag] invited to speak at a conference about the mythical millennial in the…

Social media has grown to be more than just selfies, and it’s getting harder and harder to dethrone the gargantuan Facebook or Snapchat (although from the looks of it, the anomaly Pokemon Go has done just that with zero effort…

The problem with staying woke? You can’t go back to sleep. “Ignorance must be bliss,” I think, as I walk through Old Street station, looking at the #MoveYourLee posters and noticing they don’t seem to feature a single person of colour. “Must be…

ICYMI, the hashtag #HowToConfuseAMillennial got some traction a couple of days ago, initially trying to highlight how, apparently, millennials are “digitally-obsessed ingrates with a horrific sense of entitlement.” Examples of tweets included “Turn…