Stage 2: User research

The interview (one of the main UX research methods) is based on open-ended questions, and answers the question ‘Why’ and is also a…

One of the most important marketing tools for researching user needs.

This low-cost, reasonably fast, and practical research method will allow you to obtain quantitative and qualitative data about potential …

The empathy map allows us to summarize the results of the research after interviews with users, as well as to identify common patterns …

This is an image of our target audience of the product, united by common behavioral factors, goals, and motives.