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Michael Fishman in Pure Cycles

Aug 23, 2018

How does a small business owner deal with the new tariff increases?

I’m writing this to give you a glimpse into how a small business owner is dealing with the recent increase in tariffs from Chinese made goods being imported into the US. In this post, I will give you a quick…

Pure Cycles in Pure Cycles

Sep 14, 2015

Adjusting your bike for the Perfect Fit

You just got your new bike, your favorite shop lovingly assembled it for you, and now it’s time for your first ride! No matter what, you’ll enjoy yourself, but a few tweaks to the fit can make sure every ride’s a wonderful one! In today’s post, we’ll look at…

Pure Cycles in Pure Cycles

Nov 2, 2015

Traffic School: Shoulder Checks

Also known as “life-savers”, shoulder checks are a super important (and hopefully pretty instinctive)…

Pure Cycles in Pure Cycles

Aug 17, 2015

Slick Tires, What About Rain?!

For years, race car drivers have known that slick tires offer the most grip, best performance, and fastest times. Now, sixty years after those first slicks rolled onto the drag strip, bicycle tires are finally coming around. In this post, we’ll cover the benefits of a…

Pure Cycles in Pure Cycles

Oct 9, 2015

The True Cost of Driving

Living in LA, people are often surprised to find out you can survive (let alone put together anything resembling a normal life) without a car. Even more surprising though, is just how much cars cost — especially when it comes to short trips, like your commute.

Pure Cycles in Pure Cycles

Dec 9, 2015

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