You Can't Get Strategic Insights From Customer Feedback

Unless you gather it properly

Strategy is more a way of thinking than a technique

What is “strategic thinking”?

Why I never use SWOT analysis

It is a too simple tool for such sophisticated tasks as strategy

Strategy — map it out yourself

Blue Ocean Strategy Fallacy

You don’t need to find a…

Strategic thinking — practical guide

This is a skill that can be learned

Goodbye, Strategic Planning

Hello, Value Ecosystem Management

Blue Ocean Fallacy

If you’re looking for a blue ocean, you’ve already lost the game

Sixteen basic needs and strategy

What do your customers need?

Forecast and foresight — what’s the difference?

They have little in common

What is NOT a strategy?

Don’t waste your time on the secondary, focus on the essential