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REVOLT INSIGHTS
Studied consumer intelligence tracing Hip Hop’s ever-expanding influence on today’s youth.
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Views From The Youth: Election 2020
Views From The Youth: Election 2020
The Youth are Tapped Out on 2020, Politics Included
Lynzie Riebling
Oct 14, 2020
COVID-19 Hyper-Consumption
COVID-19 Hyper-Consumption
As the world continues to self-quarantine, practicing social distancing to flatten the curve of the global Coronavius epidemic, we’re all…
Jazper Abellera
Mar 27, 2020
Meet The Culture Shapers.
Meet The Culture Shapers.
With the psychographic identity of GEN HIP HOP defined as diverse, politically-active, success-driven, brand-loyal, and influential, we…
Jazper Abellera
Mar 4, 2020
Meet GEN HIP HOP.
Meet GEN HIP HOP.
In the intro of our GEN HIP HOP study, we define GHH through various psycho- and demo- graphics. Making up half of the U.S. youth…
Jazper Abellera
Feb 20, 2020
WELCOME TO GEN HIP HOP
WELCOME TO GEN HIP HOP
Your very first glimpse into our GEN HIP HOP report, “Power In Numbers,” is here!
Jazper Abellera
Feb 6, 2020
GEN HIP HOP Out Now!
GEN HIP HOP Out Now!
A week ago, we officially published GEN HIP HOP, the world’s first-ever research study on the Hip Hop audience, premiering exclusively on…
Jazper Abellera
Jan 23, 2020
Hip Hop Diplomacy 2020
Hip Hop Diplomacy 2020
New Year Blessings! We’re starting 2020 off strong, reporting that, in thinking about the future of the planet, a 78% majority of Gen Hip…
Jazper Abellera
Jan 3, 2020
Top 3 Sub-Genres of Hip Hop
Top 3 Sub-Genres of Hip Hop
Over the course of over four decades, Hip Hop music has expanded its sound to encompass the times it’s lived through and places it’s…
Jazper Abellera
Dec 18, 2019
What Gen Hip Hop Would Give Their Cell Phones Up For
What Gen Hip Hop Would Give Their Cell Phones Up For
In our last report, we shared that half of Gen Hip Hop doesn’t think there’s enough TV content made with them in mind. Even as such avid…
Jazper Abellera
Dec 5, 2019
Melina Matsoukas: “Black culture is the biggest commodity in the world.”
Melina Matsoukas: “Black culture is the biggest commodity in the world.”
Earlier this year we shared Gen Hip Hop’s Most Wanted Content, with “opinions from Hip Hop artists on society” topping their list. With…
Jazper Abellera
Nov 20, 2019
Aoki Lee Simmons: “Together, Our Voting Power is Huge”
Aoki Lee Simmons: “Together, Our Voting Power is Huge”
Going into the 2020 Presidential Election, we asked Gen Hip Hop what makes them want to learn more about a political candidate. Their #1…
Jazper Abellera
Nov 6, 2019
Calling All Future Moguls To #REVOLTSummit LA
Calling All Future Moguls To #REVOLTSummit LA
As REVOLT Summit Presented by AT&T kicks off in LA tomorrow, we’re focusing in on the youngest members of Gen Hip Hop. Speaking with Gen…
Jazper Abellera
Oct 24, 2019
#REVOLTSummit: Representing ATL
#REVOLTSummit: Representing ATL
With its own unique Dirty South sound that first caught on in the noughties, Atlanta has since become the crown jewel of Hip Hop —…
Jazper Abellera
Sep 25, 2019
Diddy On Why You Should Attend The #REVOLTSummit
Diddy On Why You Should Attend The #REVOLTSummit
If you’ve been keeping up with us, you know that Hip Hop is the #1 music genre in the world. What’s more, our latest study indicates that…
Jazper Abellera
Sep 11, 2019
REVOLT Summit Atlanta, presented by AT&T
REVOLT Summit Atlanta, presented by AT&T
We’re officially 2 weeks away from our REVOLT Summit Atlanta, presented by AT&T!
Jazper Abellera
Aug 29, 2019
Meet DJ Kay Cali.
“Without the DJ, there is no Hip Hop.”
Jazper Abellera
Aug 14, 2019
Hustler’s Mentality
“We’re finally in a place where we have the courage to do everything with the access to do anything.”
Jazper Abellera
Jul 31, 2019
The Global Issues That Matter Most
The Global Issues That Matter Most
In our last report, we shared the sentiment amongst the youth that Hip Hop has surpassed society at large in adequately addressing global…
Jazper Abellera
Jul 17, 2019
GLOBAL ISSUES: Hip Hop vs. Society
GLOBAL ISSUES: Hip Hop vs. Society
In today’s digital age, where the youth are getting a majority of their news from social media, much of what we need to know about what’s…
Jazper Abellera
Jul 8, 2019
Meet Jocelyn.
“I like seeing things happen. With this generation, it’s so easy to just get things happening on your own.”
Jazper Abellera
Jun 19, 2019
The Future of Hip Hop
“Hip Hop isn’t just a genre. It’s a culture. It’s a lifestyle.”
Jazper Abellera
Jun 5, 2019
Let’s Talk Mental Health
Let’s Talk Mental Health
Now that you know how the youth feels that Mental Health is +59% more adequately addressed in Hip Hop than it is in society at large…
Jazper Abellera
May 22, 2019
Big Sean Finds His Clarity: National Mental Health Month
Big Sean Finds His Clarity: National Mental Health Month
It’s National Mental Health Month! Keeping you in check all May, we’ll be focusing on this topic as it intersects with Hip Hop.
Jazper Abellera
May 14, 2019
Hip Hop Goes Camp At Fashion’s Biggest Night Out
Hip Hop Goes Camp At Fashion’s Biggest Night Out
Wherever high fashion is served, Hip Hop always makes the flashiest statement. At no other event is Hip Hop’s influence on the world of…
Jazper Abellera
May 8, 2019
Top 5 Motivators For Attending A Music Festival
Top 5 Motivators For Attending A Music Festival
Now that you’ve gotten an up-close glimpse at Gen Hip Hop in all their style and flare at Coachella, this week we’re focusing on what…
Jazper Abellera
May 1, 2019
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