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SaaS Growth Strategies

Articles on Medium related to SaaS Growth Strategies. Welcoming submissions on SaaS growth strategies, user onboarding, customer success, user experience, product and SaaS marketing.

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Customer Success

Brooke Goodbary in SaaS Growth Strategies

Mar 31, 2017

How Your SaaS Can Engage Early In Customer Lifecycle

SaaS previously used customer success programs as…

Lincoln Murphy in SaaS Growth Strategies

Sep 10, 2016

Bad-fit Customers: A Perfect Illusion

Listening to Lady Gaga’s new song that just dropped, I realized that bad-fit customers are a…

Roman from Onboarding.Pro in SaaS Growth Strategies

Jul 22, 2016

The 2 Stages of User Onboarding

Visualizing the user onboarding process

User onboarding is a type of a managed learning experience. Like all learning the onboarding process typically follows the same universal 2-stage pattern in a continuous looping cycle.

Greg Daines in SaaS Growth Strategies

Aug 30, 2016

The 3 Deadly Fallacies of SaaS Renewal

The conventional model of SaaS/B2B customer renewal is just…

Simon Ouderkirk in SaaS Growth Strategies

Jul 29, 2016

Customer Support is the Last Mile for SaaS Companies

Working as a Team Lead for one of the Happiness teams at Automattic has been a great opportunity for me to learn a lot about the Software as a Service ecosystem.

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Incremental deployment needs to be accompanied by incremental onboarding

Growth Hack: This Startup Mines LinkedIn To Generate Customers & Reduce Churn