How to get your SaaS business its first 100 customers? (InformationWeek)

I’ll take you back to 2007. We spent almost a year developing our Software As A Service (SaaS) project collaboration product, DeskAway. It was ready to go live but the uphill climb of getting our first 100…

5 reasons you will see killer web startups from India soon…

We put the baby to sleep after her morning feed and my brain went back to thinking about all things web. My wife and me had a brief discussion on how soon before we see a wave of killer web startups from India. Some of the…

A developer I wouldn’t hire…

Who codes for himself and not the product/ team.

Who never documents code.

Who cannot explain what he is working on — verbal or via email.

Code of Conduct for SaaS Companies

SaaS companies sell to the invisible. Hence, it becomes even more challenging to create an exceptional experience for their website visitors and customers. The vision for this Code of Conduct (CoC) is for companies to play by a set of standards so that they can delight…

How I managed running a startup and writing a book

A chance meeting at the Cricket Club of India (popularly known as the CCI club) bar in late 2008 led to this nascent idea turning into something concrete…

Should a startup CEO participate in customer service?

Initially, absolutely. As the company grows this needs to be delegated out.

Back in 2008 I used to handle all incoming support and customer service mails. Today, our Support Ninja handles all tickets on Zendesk…