List of questions to ask your branding partner

No answers without questions.

Is generic packaging the new brand?

It is generally accepted by many that “a brand name does not guarantee a quality product” which…

Does a startup always have to be a tech startup?

Don’t we love labels?

An opinion piece on Marketing

Can marketers spell life without a lie in it? Well, sometimes.

Why brand loyalty is much more than a habit or just convenience

Were all great startups dumb ideas once?

Or genius foreseeing abilities?

Where do I go to, a studio or an agency?

A business needs a name which is not necessarily supposed to describe how it works and…