I wrote this piece documenting the process in developing Stash’s V1 of Design Principles. The goal for this is not to serve as a 1:1 step-by-step process, but to serve as a guide or resource for growing Product and Design teams. And overall, this…
The personalization squad at the hot new FinTech company Bankake spent 3 months building a feature that the CTO hailed as “one of the greatest engineering achievements [he’s] seen in the past year.” They monitor the feature’s performance over the next few weeks only to discover…
Brian Beavers + Christina Chang