The short game is when you write a book, put it on Amazon and expect people who’ve never heard of you to buy it.
Or when you make an online course and put it on Udemy.
Maybe you know this…
You see someone post something on social media that has a ton of interaction going on and then you go like, “man she’s living the life.”
Or “man she’s selling tons of stuff.”
Why are some people able to sell thousands of ebooks for $15 while others are struggling to sell just a few copies for 99 cents?
Why are some people selling online courses for hundreds of dollars while others are struggling to sell courses for just $10?