Top Stories published by The Heretic in August of 2013

Common vs Preferred Stock

While we have been talking a bit about the intricacies of financing I came across a question from one of our fellow Heretics on the “Heretic’s Topics to Talk About” list:

“It would be good to talk about the difference between shares and founders shares. It…


On Selling

The following guest post is from a good friend and fellow Heretic Matej Novak, a copywriter with a deep passion for language and branding.

Let’s looks at another one of my favorite commercials.


Finding your Unfair Advantage

When working through your business/lean canvas you will come across a section called “Unfair Advantage”. When you talk with potential investors they will ask you to talk them through your “Unfair Advantage”. When you want to be successful, especially in a crowded market (and…


Creating User Delight

Last week one of my favorite Heretics sent me this:

“Hi Pascal,

I read this article, and it made me think of one of the most important elements of making great product: delight. Giving users something special, unexpected, remarkable, or…

These were the top 10 stories published by The Heretic in August of 2013. You can also dive into daily archives for August of 2013 by using the calendar at the top of this page.

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The Heretic is Pascal Finette’s insights into leadership in exponential times. For entrepreneurs, corporate irritants and change makers. Raw, unfiltered and opinionated — delivered straight to your inbox. You will like it. → https://theheretic.org
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