Homepage
Open in app
The Marketing Playbook
Sign in
Get started
Top Stories published by The Marketing Playbook in 2017
All
2017
Sort by most read
Myk Pono
in
The Marketing Playbook
Feb 21, 2017
How to Design Marketing Campaigns: The Importance of Market Segmentation
Read more…
3.1K
33 responses
Myk Pono
in
The Marketing Playbook
Oct 16, 2017
Understanding Customer Experience in SaaS
Defining customer touchpoints, interactions and engagement
Read more…
766
2 responses
Myk Pono
in
The Marketing Playbook
Oct 3, 2017
Mastering Product Experience (in SaaS) With Product-led Strategy
How to Deliver Personalized Product…
Read more…
424
2 responses
2016
2018
About
The Marketing Playbook
A Guide to Effective Marketing Strategies
More information
Tags
Go To Market
Product Management
Product Experience
Startup
SaaS
Startup
Product Marketing
SaaS
Customer Engagement
Customer Experience
Editors
Myk Pono