CLIMB YOUR WAY OUT OF HELL
THE MAP PART TWO: “GET OUT OF HELL”
THE BAY OF BRAVEHEARTS!
This is part two of the market map to get out of hell. Part one is here. You can view the full map as well.
Growth! Where is the growth quadrant?
Everyone wants it, but they don’t know where to get it from.
They don’t want to enter it, as there is a huge fear of rejection.
Fear of failure. Of “what will people think?”
The very thought makes my stomach churn. My nostrils flare up. I have trouble breathing. My brain refuses to function. I stand there gaping.
All signs of falling in love and being stupefied with the act of proposing to someone…. Better I love from afar!
Best to stay in the quadrant where I am comfortable.
But that comfort quadrant will soon turn into a graveyard. Only those who care for their lives and the livelihoods of the associates dependent on them will move.
You’ve got to be one of the few who take action, who move, who explore. And survive.
Survive today, to succeed tomorrow.
Use the “Buyer’s Beach” quadrant to set your survival base. From here, JUMP.
Get back on to the startup entrepreneur pilot seat. You are starting from scratch, but building on the momentum you already have. If you are at a standstill, well, then start jogging slowly! Jump into the “Bay of Bravehearts” quadrant in the map. New geographies, new market, new ideas and new validation → growth.
SURVIVE. EXPLORE. SUCCEED.
Use word-of-mouth references from existing clients.
Repurpose existing services and products.
Devise new solutions for a newer market need.
Network and re-connect — for connections, ideas and action!
This is part seven of the series: Climb your way out of hell: Outlier Marketing to overcome worst-case scenarios and grow your business
6. The “Get out of hell” market map: Part ONE
5. WHAT ARE THE FOUR ECONOMIC RECOVERY SCENARIOS?
4. The entrepreneur’s hell: Part TWO
3. The entrepreneur’s hell: Part ONE
2. How to make a business plan in the face of the pandemic?
1. When well laid plans fail…
The full book is available on Amazon: Climb Your Way Out Of Hell
Pravin Shekar is an outlier marketer, parallel entrepreneur and a raconteur.
mic @ PravinShekar.com .
Pravin is the author of six books: Devil Does Care, Marketing lessons from Mythology, Getting paid to speak, a Virtual Summit Playbook, Climb your way out of hell & a collection of travel pics/romantic poems!
http://tiny.cc/PravinShekarBooks
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