Branding

Branding isn’t about branding.

It’s about trust…

You don’t actually build a brand.

What you really do is to build up trust.

And it’s not about you.

What building your personal brand is really all about…

Building your personal brand isn’t about you.

As a matter of fact it’s about everybody else, except you…

The Ultimate Guide To Building Your Personal Brand In The 21st Century

What do you stand for?

Seth Godin stands for consistency.

James Altucher stands for brutal honesty.

Gary Vaynerchuk stands for authenticity and practicality.

But what about my brand?

Brands aren’t built by worrying about your brand…

Brands are built by doing. By experimenting. By figuring out what works and what doesn’t.

I’m not an entrepreneur

→ Yann Girard

At least not the type of entrepreneur that’s all over the news.

An entrepreneur is a slave to investors. I want to be free.