Are you comparing apples to apples with your brand?

In Tokyo I had a great chat with a very smart man.

We had two pictures of apples and he said, “why do people think they look alike?”.

Why is image recognition so critical for the future of brand protection?

Design for good

People first. We have all heard about collaborative design and how much products benefit from including potential customers in…

You can trademark a logo, a color, a sound and even scent, but what about emotion?

Leading The Brand Protection Revolution

We’re making waves in the IP industry to protect the world’s brands. According to The Global IP Centre, “America’s IP is worth $6.6 trillion” and rapid job growth is expected over the next decade in IP-intensive industries. With the IP industry flourishing…

The first EVER image search for design patents

Legal Tech: People want solutions, not buzzwords

Future of Legal Tech: How should law firms prepare

Have you found the secret sauce?

Ever entered a workplace only to smell the stench of bad company culture in the air?